Crafted with Care is a carpentry company. Jesse (company owner) had very clear visuals in mind for the logo. He communicated his love for the small Quebec mountains where he was raised, and his passion for high quality material.
The logo design that I ended up on was one that combined the visuals he described. The saw, to communicate that his brand is a woodworking brand. The mountains were a personal detail, and something that showcased who he is.
Designed using Adobe Illustrator